Fever-Tree initially found great success with its Tonics and their unparalleled ability to pair with gin. Garnish with thin grapefruit slices and a sprig of rosemary.įever-Tree concurrently unveils its new Fever-Tree Mixer Pairing Wheel with Sparkling Pink Grapefruit rounding out its celebration of four popular drink occasions satisfied by its range of mixers: Tonics, Ginger Ales, Ginger Beers and Sodas. Garnish with a juicy pink grapefruit wedge.Īdd vodka to a highball glass, add ice and top with Fever-Tree Sparkling Pink Grapefruit. Fever-Tree Sparkling Pink Grapefruit perfectly complements spirits and captures the essence of easy-to-make Palomas and Spritzes.ģ parts Fever-Tree Sparkling Pink GrapefruitĪdd tequila to a highball glass, add ice and top with Fever-Tree Sparkling Pink Grapefruit. Fever-Tree will also be featuring top bartenders on its social platforms demonstrating easy-to-make cocktails live from their home bars.įever-Tree Sparkling Pink Grapefruit follows the company's strategy of creating 'sensational simple serves' that consist of a spirit, mixer and garnish.

It will also roll out to top bars, restaurants and hotels in the coming months. It can be ordered for delivery from retailers and e-retailer partners, including Amazon, ReserveBar, Target, Total Wine, and grocers, such as Publix. Today, Fever-Tree Sparkling Pink Grapefruit is distributed nationally from coast to coast. The state's copious amounts of year-round sun combine harmoniously with optimal amounts of precipitation and the best soil for irrigation, allowing grapefruits grown in this region to develop the gold standard bitter-to-sweet ratio.ĭebuting at Fine Retailers, E-Retailers and Grocers Across the U.S. These are known worldwide as a representation of the perfect pink grapefruit. To create Fever-Tree Sparkling Pink Grapefruit, the company identified the ideal foundation: pink grapefruits from Florida. Perfect levels of carbonation and a recipe which includes real juice content provide a peerless rounded base to complement the best premium tequilas, mezcals, vodkas and more.įlorida, Nature's Own Paradise for Perfect Pink Grapefruits Fever-Tree uses naturally sourced ingredients to achieve the perfectly balanced, bitter-yet-sweet flavor with fresh and floral notes, showcasing the very best that the pink grapefruit has to offer. On the nose, Fever-Tree Sparkling Pink Grapefruit has an impressive upfront burst of fresh grapefruit, carefully balanced with soft pink grapefruit floral aromatic notes. Tasting Notes on Fever-Tree Sparkling Pink Grapefruit The concurrent surging popularity of the Paloma, the spirit's simple serve highball, presented a unique opening. It enables bartenders and those at home to create sophisticated, yet simple Spritz serves for increasingly health-conscious consumers.Įxplosive Growth of Premium Tequila and an Elevated Palomaįever-Tree observed the dramatic growth of the premium+ tequila category, up 14% from 2018 over 2017, according to IWSR, and described by DISCUS as the fastest growing premium segment. Made with naturally sourced ingredients, including fruit sugars, a 6.8 fl. The company is emerging as a formidable mixer brand overall, offering a comprehensive range to uplift any drinking occasion.įever-Tree Sparkling Pink Grapefruit contains no artificial colors or artificial sweeteners. Made using the same expertise used to craft its award-winning tonics and gingers, Fever-Tree Sparkling Pink Grapefruit expands the company's Spritz segment of its business.

Fever tree grapefruit